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fine the term, advertisement. Look at the advertisements below. Which communicates most to you? Why?
Advertisement 1: A silver pickup truck parked in the middle of an African plain next to an elephant.
Advertisement 2: A blue car on a blue background. The top reads, "Well done to Audi and B M W for winning the beauty contest. From the winner of the 2006 International Engine of the Year." The Subaru logo is in the corner.
The second advertisement is communicating more with the costumer because the second advertisement tells you more details and it also shows the Subaru logo.
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