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Answer:
Samsung has developed several programs within the organization with the core objective of increasing employees' creativity. One of these programs corresponds to an incentive to register patents, supported by a management system that allows the sharing of knowledge among collaborators. The company also encourages brainstorming, which motivates employees to collaborate with creative and innovative ideas for the organization.
Samsung's strategy is to focus its culture on producing creativity and employee motivation through valuing work and personal satisfaction, as with the company's incentives to promote innovation through community contribution and knowledge sharing, employees feel more valued, motivated and consequently more productive.