Answered

Explore IDNLearn.com's extensive Q&A database and find the answers you need. Get prompt and accurate answers to your questions from our experts who are always ready to help.

Marketing manager Zia needs to know if increasing the firm’s social media advertising budget will result in a higher return-on-investment. She uses a decision support system (DDS) to determine how much of a budget increase is needed to achieve a targeted sales increase. Later, if actual sales data do not match the DSS determination, Zia will rely on the system to adjust its recommendations. What does this example demonstrate?

Sagot :

Jaquelinefvridn

The example of marketing manager Zia's use of a Decision Support System (DDS) to determine how much of a budget increase is needed to achieve a desired sales increase demonstrates that DDS is a form of artificial intelligence.

Decision Support System

It corresponds to an automation program that can be implemented in organizations to support decisions based on data processing and indexes, providing relevant information for problem solving and support for a focused decision.

Therefore, through the DDS, the manager Zia will make her decision in a faster, more dynamic and controlled way, which helps in the competitiveness and positioning of the organization.

Find out more information about Decision Support System here:

https://brainly.com/question/7655444

Thank you for using this platform to share and learn. Keep asking and answering. We appreciate every contribution you make. Thank you for choosing IDNLearn.com. We’re here to provide reliable answers, so please visit us again for more solutions.