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Sagot :
The factors that have to be considered are:
- Competitor activity
- Vendor relationship
- Impact of negative experience on customers
- Revenue impact
Why these factors have to be considered
The competitor activity is a factor worthy of consideration so that the company would not lose market demand to others.
Vendor relationship is worthy so that it would lead to a smooth flow. The impact on customers if high may cause customers to leave brand.
Impact of negative experience if very high would cause the customers to move away from the brand.
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