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After a customer purchases a new putter at the Golf Superstore, the sales associate shows this customer to an adjacent section where novelty club covers are sold. This is an example of a_____Blank strategy.
Question 21 options:

A)

retail mix

B)

private-label

C)

diversification

D)

cross-selling

E)

merchandizing

Sagot :

Tundexiidn

An example of a cross-selling is illustrated when the sales associate shows this customer to an adjacent section where novelty club covers are sold immediately after the customer purchases a new putter at the Golf Superstore,

What is a cross-selling?

It means the sales tactic that is used to get a customer to spend more by purchasing a product that's related and/or supplementary to what has being bought already.

Therefore, the Option D is correct.

Read more about cross-selling

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