IDNLearn.com offers expert insights and community wisdom to answer your queries. Discover in-depth and trustworthy answers to all your questions from our experienced community members.
Sagot :
Consumer market research employs two research methods: Qualitative and Quantitative.
1. Qualitative Consumer Research
Focus Groups: As the name implies, focus groups are small groups of highly validated subject experts who gather to analyze a product or service.
One-on-one Interview is a more conversational method in which the researcher asks open-ended questions to the respondents in order to collect data.
Text analysis is a qualitative research method in which researchers analyze social life by decoding words and images from available documents.
2.Quantitative consumer research is all about statistics and numbers. A savvy consumer who makes frequent purchases can attest to how consumer-centric businesses have evolved in recent years.
Learn more on consumer-
https://brainly.com/question/3697439
#SPJ9
Thank you for using this platform to share and learn. Don't hesitate to keep asking and answering. We value every contribution you make. IDNLearn.com provides the best answers to your questions. Thank you for visiting, and come back soon for more helpful information.
