Compare Atlantic Records and Motown, the two most successful R&B record companies. How did their philosophies of producing and promoting the R&B genre differ? What factors made these two recording companies so successful and influential in the music industry?

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06-12-2022
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Compare Atlantic Records and Motown, the two most successful R&B record companies. How did their philosophies of producing and promoting the R&B genre differ? What factors made these two recording companies so successful and influential in the music industry?

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Akankshasharma92idn Akankshasharma92idn · Answer 1 · 2022-12-13T05:31:30-05:00

In October 1947, Abramson and Ertegan founded Atlantic Records. For a very long time, the organization showed undercapitalization. They made an effort to disseminate and proliferate the blues and Jerry Wexler's rhythm.

Ahmet Ertegun and Herb Abramson established the Atlantic Recording Corporation, also known as Atlantic Records, in October 1947. Atlantic gained a reputation as one of the most significant American record companies during its first 20 years of business by specializing in jazz, R&B, and soul music by artists like Aretha Franklin, Ray Charles, Wilson Pickett, Sam and Dave, Ruth Brown, and Otis Redding. Its distribution agreement with Stax significantly boosted its status.

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