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personal selling permits too much wasted coverage. c. there may be inconsistency in the presentation of the message from one salesperson to another. d. a salesperson cannot control to whom a presentation is made. a. presentations often provide little opportunity for consumer feedback. e. personal selling is subject to extensive federal, state, and company regulation.

Sagot :

Personal sales flexibility has several drawbacks. To avoid providing all consumers with a consistent message, different salesmen can alter it.

Explain personal sales.

A great spot to observe personal selling in action is in department store perfume and cosmetic sections. Customers can test out various options and get guidance on how to utilize the product. Products with relatively high costs or complex features are usually sold using personal selling techniques.

Are personal sales compensated?

Selling agents are independent salespeople who work on a commission-only basis for one or more businesses under contract. A small firm can save time and money by using a selling agent instead of searching for and paying for an internal sales staff.

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