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7. What is the quality of a good advertising slogan?
It is dated , It is vague ,It is pithy , It is wordy. ???
You would want your advertising to be pithy, short, exicitable, and fun. You don't want any dated or old information and you also want to avoid anything too wordy or long because it can get confusing. You also want your message to be clear and consise, and not vauge.
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