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Opportunity cost is the value of the next best alternative sacrificed to obtain something desired.
Opportunity cost is the highest-valued alternative that must be sacrificed to get something else. It represents the value of the next best choice forgone when making a decision.
For example, if you choose to buy a new phone, the opportunity cost may be the vacation you could have taken with the same money.
Understanding opportunity cost is essential in decision-making and economic analysis.
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