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Which of the following steps in the market research process includes customer profiles and feedback, purchasing habit information about competitors, and a recommended course of action to target customers more effectively?

A. Analyze the data.
B. Collect data.
C. Develop a research plan.
D. Present the results.


Sagot :

Final answer:

Gathering information and analyzing data in the market research process is essential for targeting customers effectively.


Explanation:

Gathering Information

Market research process involves gathering data on customer profiles, feedback, purchasing habits, competitor information, and recommended strategies. This step is crucial for targeting customers effectively.

  1. Analyze the data: After gathering information, analysis helps in understanding consumer behavior and market trends.
  2. Develop a research plan: Creating a plan based on the collected data guides the course of action for businesses.

Presenting the results: Sharing findings with relevant stakeholders is important for decision-making and implementing marketing strategies.


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