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Affective language expresses feelings and creates connections, while figurative language enhances understanding through deviation from norms.
Affective language refers to language used to express a person's feelings and create similar feelings in another person. It can be intentionally employed in relational contexts to create bonds and in public speaking to engage an audience. Figurative language such as simile, metaphor, and personification is a form of affective language that enhances meaning through deviation from semantic norms.
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