What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path

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02-01-2021
Business

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What is the set of rules that determines how sales and conversions get credited based on touch-points in the conversion path

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Ayfat23idn Ayfat23idn · Answer 1 · 2021-01-06T19:27:07-05:00

Ayfat23idn Ayfat23idn

06-01-2021

Answer:

attribution model

Explanation:

Attribution model provide framework that allows the analysis about touchpoint for a conversion. It should be noted that attribution model gives a set of rules that determines how sales and conversions get credited based on touch-points in the conversion path

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