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About 20 years ago, Xx-zobam, Inc., produced a sturdy, lightweight backpack in a market that was rapidly growing. Sturdy Light became a leader in this market. Eventually, the backpack market reached the maturity stage and slowed down. However, by this time, Xx-zobam had developed a strong brand name and continued to steadily lead the market. Which of the following describes this scenario?
a. sturdy light was a star that developed into a cash cow.
b. sturdy light was a question mark that developed into a star.
c. sturdy light was a dog that developed into a question mark.
d. sturdy light was a cash cow that developed into a star.

Sagot :

The scenario that best describes sturdy light is that it was a question mark that developed into a star.

When is a product described as a question mark and a star?

A product is described as a question mark when a product is sold in a market that is growing rapidly and the products have a low market share. A product is described as a star when it has a high market share and it is product that leads the market.

To learn more about cash cows, please check: https://brainly.com/question/8072329

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