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Pathos is the rhetorical appeal that evokes emotions and establishes a connection with the audience through vivid and powerful language.
Pathos, the rhetorical appeal that evokes emotions in a reader, is crucial in persuasive writing. It involves appealing to the audience's emotions, sense of identity, and self-interest through vivid and powerful language. Authors use pathos to establish a connection with their readers and sway them towards their perspective.
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